Posts Tagged ‘student’

The art of live tweeting

As Twitter prepares to celebrate its tenth birthday, its influence on journalism is significant. As part of a series leading up to its tenth birthday, SPJ Digital is looking at Twitter’s influence, as well as best practices and advice.

Here, SPJ’s Alex Veeneman revisits Britain’s general election to highlight the best practices of live tweeting and credible reporting on the platform.

British Prime Minister David Cameron won a majority in Britain's general election, something that drew a lot of attention on Twitter. (Photo: russavia/Wikimedia Commons)

British Prime Minister David Cameron won a majority in Britain’s recent general election, something that drew a lot of attention on Twitter.
(Photo: russavia/Wikimedia Commons)

May 7, 2015. As the clock struck 5pm on the East Coast, over in the UK, polls closed in the general election, and a predicted exit poll result no one had predicted appeared. David Cameron, whose Conservatives shared a coalition government with the Liberal Democrat party for the last five years, was set to receive almost a majority of seats in the House of Commons.

At 7pm ET, as the ballots continued to be counted and results came in through constituencies up and down the UK, my colleague, Current Affairs Editor Kirstie Keate, and I took to Twitter for Kettle Magazine to live tweet election results, as well as examine the implications the results would have on voters, as well as British politics itself.

Live tweeting during a developing story or breaking news event consists of the delicate balance of engaging audiences but also informing and adding something of value, something that they can’t get with another platform. In the digital age, the balance of curating a story on Twitter whilst reporting for another platform is something that is trying to be perfected.

That being said, here are some things to consider when live tweeting, and to allow your coverage to stand out:

Monitor sources: In breaking or developing stories, reporting accurate information is crucial. Monitor sources to see the root of information. Try to confirm it, and report on Twitter citing the sources. An honest reporter is a forthright reporter.

Plan ahead: Have conversations with the team you’re working with before the night of a live tweeting to develop ideas. What stands out? What can help create value? Bounce ideas off of each other. Not everything has to be set before the coverage develops — you can even bounce ideas while you’re in coverage mode. Kirstie and I had conversations before election night and spoke during, exchanging ideas and discussing angles. Again, not everything has to be set, but its better to have an idea and be ready to adapt that idea for what is ahead.

Alex Veeneman of Kettle Magazine says live tweeting says honesty with your audience on Twitter will keep them coming back. (Photo via Twitter)

Alex Veeneman of Kettle Magazine says honesty with your audience on Twitter will keep them coming back. (Photo via Twitter)

Look at key story elements: Consider key points in a story to evaluate and follow up on. For example, in our general election coverage, Nick Clegg and the Liberal Democrats struggled with the issue of university tuition fees, something they promised to repeal, but instead were raised when they were in a coalition.

As they targeted the student vote, the party’s response to fees was something students considered, so their views on election night helped develop an interesting part of the narrative, and helped audience engagement.

Be careful when you post: When you are live tweeting, you need to consider the importance of what is posted. Is there value in what you are going to post, or are you posting for the sake of posting? Will that post truly help your audience understand the story better? Consider before you compose.

Be honest: You may be working on a different platform, but its still reporting. Be honest with your audience. If you don’t know something, mention the reports and try to confirm it. Report what you know. As I said earlier, an honest reporter is a forthright reporter, and audiences appreciate forthright reporters, for they will come back to you after your coverage is over.

By the time our coverage concluded, a small number of constituencies remained, but it was clear — the political landscape in Britain would be changing. The Conservatives would get their majority in the Commons while the Liberal Democrats lost a majority of their seats. In addition, the Labour Party had to figure out their next steps, and the Scottish National Party made significant gains, becoming a force to be reckoned with.

One other thing was clear as well. We engaged with our audience in new ways, showing how important Twitter is in not just communicating with audiences, but also in reporting a story, showing the power the social network can have in major events. Though no story is alike, these tips hopefully will allow news organizations and reporters to do one common thing — inform, educate and enlighten audiences, no matter where they are.

Alex Veeneman, a Chicago based SPJ member and founder of SPJ Digital, is SPJ’s Community Coordinator and is a contributing blogger to Net Worked on social media’s role in the future of journalism. 

Outside of SPJ, Veeneman is Long Form Editor and a contributing writer on journalism and media issues for Kettle Magazine, an online publication in the UK. You can interact with Veeneman on Twitter here.

The views expressed in this blog post unless otherwise specified are that of the author’s, and do not necessarily reflect the views of the SPJ Digital community, the board and staff of the Society of Professional Journalists, or its members.

Editor’s note: This piece was amended on March 22, 2016 at 9:13pm CT to correct a caption.

The Kansan and student journalism in the digital age

The Chi Omega Fountain at the University of Kansas. Its student newspaper, the University Daily Kansan, has embraced a digital first model.  (Photo: InaMaka/Wikimedia Commons under CC)

The Chi Omega Fountain at the University of Kansas. Its student newspaper, the University Daily Kansan, has embraced a digital first model.
(Photo: InaMaka/Wikimedia Commons under CC)

In this Net Worked guest post, Emma LeGault and Brian Hillix of the University Daily Kansan student newspaper at the University of Kansas reflect on their decision to go digital first and what student media will be in the digital age.

On Feb. 4, the University Daily Kansan announced it will print two days per week instead of four, beginning in fall 2015. A desire to be digital-first and capitalize on an industry movement was at the heart of the decision.

Once we announced the decision, the general response was positive. While many were sad to see the change, they understood why it was necessary.

The response from former Kansan alumni, however, was not as encouraging. Some said they don’t think the switch to digital news will adequately prepare students for future jobs in journalism, saying that working under pressure on deadlines nights was invaluable. Others said the flexibility of being digital will make us complacent with stories.

More than anything, it seems they are rooted in the tradition of the print product. The Kansan has been the student voice for 110 years, and for as long as they can remember, we’ve printed the paper at least four times per week. They hold fond memories of working for — and reading — The Kansan this way.

We thought former students — many who are professional journalists — would understand the decision, because they were a part of the continually changing culture of digital journalism not so long ago.

That being said, a student media organization should never do something just because it has been done that way in the past. Journalists must continue to ask questions and adapt when necessary. If not, we become disconnected to our audience and what it needs from us. Today’s student journalists should always be thinking ahead to the future and how to best connect with their audience. They shouldn’t fear change, but welcome it.

From an advertising perspective, The Kansan’s decision makes sense. Clients want their ads to appear in editions that preview and recap the weekend, and our Monday and Thursday editions are fuller. With fewer clients wanting to advertise mid-week, turning a profit for those papers has become increasingly difficult. By not printing and distributing papers two days a week, we will have more money for new and improved technology such as cameras, servers and computers. We imagine newspapers across the country experience this, too.

At The Kansan, we take pride in preparing our student workers for careers in journalism and business. Our journalists are slowly understanding that their job goes beyond doing a little research, completing a couple interviews and writing a 500-word story. With the focus on digital content, they will learn to cover breaking news, update stories, post on social media and take pictures and video — skills that employers are looking for in a job candidate.

With a focus on digital content, we can tell a better story. Journalists can now incorporate photos, galleries, videos, Vines, social media posts, polls and other digital elements in a story. Articles with only words are becoming a thing of the past, and we’re learning that, too.

Timeliness will become a bigger priority. Instead of a midnight deadline for the print product, the deadline is right now. In the past, our readers might not have seen certain content until it was in print the next morning. Now, the news can reach our audience instantly. By posting articles immediately, reporters will be forced to be more accurate. Without a three-stage editing process, the importance of fact-checking is more critical than ever.

We know that this is a major change. Many of our students pick up the paper on a daily basis, whether it is to glance at the headlines, complete the puzzles, look at the free-for-alls or read a story or two. Whether they pick up a paper every day or not, there’s a sense of comfort knowing that The Kansan is there.

Some may be worried that we’re declining, fading or even dying. We’re not going anywhere. Instead, we’re changing, adapting and evolving.

The Kansan will still cover news that affects KU students — we will still be the student voice. The information will just be communicated in a different way, one that will better connect us to our readers.

We are behind this 100 percent. All we ask is that our readers and supporters join us, and watch what happens next. The Kansan will not disappoint.

Emma LeGault is the Special Projects Editor of The University Daily Kansan, the student newspaper of the University of Kansas. Brian Hillix is the Editor-in-Chief of the Kansan. You can interact with LeGault and Hillix on Twitter.


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