Posts Tagged ‘Business Insider’

Could Twitter be more than a curator?

Twitter is said to be considering buying the mobile app Circa, according to reports. (Photo via Wikimedia Commons under CC license)

Twitter is said to be considering buying the mobile app Circa, according to reports. (Photo via Wikimedia Commons under CC license)

Twitter is known by many journalists to be a curator for information, allowing a new way to inform and engage audiences on various subjects. But a recent report may suggest Twitter may be going beyond its curating role.

A report from the Business Insider web site suggests that Twitter is considering acquiring the mobile app Circa. Sources mentioned in the report tell the site that no deal has been reached, and is a route the social network is considering.

The founder of Circa, Matt Galligan, told the site that he had been considering numerous options, but declined to discuss options with Twitter. Twitter, for its part, did not discuss any conversations with Business Insider.

“We didn’t put Circa up for sale,” Galligan said. “We’ve got a term sheet for a Series A on the table, but after evaluating all the inbound interest from potential acquiring parties, we decided we wanted to give more attention to those conversations.”

While nothing formal is in place, this raises an interesting question onto the role Twitter has in the newsroom, and if perhaps the social network would be going beyond a curatorial role, and enter an editorial production role.

Facebook is considering an editorial move, with the social network being the host for news and articles from various publishers. The Wall Street Journal reported earlier this month that Facebook is considering letting publishers keep all of the revenue from certain advertisements, as the Instant Articles initiative is said to debut this month.

The rumors surrounding Twitter’s possible Circa acquisition may perhaps be considered a response to Facebook’s move, and creating a new way to tackle distribution and the role of content in the social age. Whether it comes to fruition is uncertain, but it may lead to how more social networks think about their relationships with newsrooms, and more widely, how journalists view the relationship between not just social media and audience engagement, but social media and the editorial process.

Alex Veeneman, a Chicago based SPJ member and founder of SPJ Digital, is a contributing blogger for Net Worked, and serves as Community Coordinator for SPJ. Veeneman also is Deputy Editor, Media Editor and a writer for Kettle Magazine, an online publication in the UK. Veeneman also blogs for the web site ChicagoNowYou can interact with Veeneman on Twitter here.

The views expressed in this blog post are that of the author’s unless otherwise indicated, and do not necessarily reflect the views of the SPJ Digital executive, the board and staff of the Society of Professional Journalists, or its members.


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