Is live streaming in Twitter’s future?

Twitter acquired the live video startup Periscope this week, according to reports. (Photo via Wikimedia Commons under CC license)

Twitter has acquired the live video start up Periscope, which could affect Twitter’s video presence and usage by journalists. (Photo via Wikimedia Commons under CC license)

News has emerged this week that Twitter has bought a start up that could expand how journalists use video on social media.

Periscope, a live streaming start up, was bought by the social network for $100 million. The deal closed last month, according to a report from The Wall Street Journal, but news of the deal emerged this week. Periscope is currently in beta mode and has not been released to the public.

The news of the deal comes over a week after Twitter unveiled a feature where video embedded on the platform can be embedded on a web site.

While the details are unclear as to the timing of Periscope’s release, this could be a potential new tool that could affect how journalists and news organizations use video, whether covering an event from the field or engaging audiences directly from the newsroom. This could also see an ability for Twitter to further engage potential users and could lead to an increase in user growth, a concern that investors have expressed to CEO Dick Costolo and management.

More developments are likely forthcoming, so keep your eyes peeled as Twitter’s latest acquisition may be one to watch as newsrooms look to make the best available resources of their social media strategy.

Alex Veeneman, a Chicago based SPJ member, is chairman and blogger at large of SPJ Digital, and community coordinator for SPJ. Veeneman also serves as Deputy Editor, Media Editor and contributing writer for Kettle Magazine, an online publication in the UK. You can interact with Veeneman on Twitter here.

Tags: , , , , , , , , ,


Defending the First Amendment and promoting open government are more crucial now than ever. Join SPJ's fight for the public’s right to know — either as an SPJ Supporter or a professional, student or retired journalist.


Connect

Twitter Facebook Google Plus RSS Instagram Pinterest Pinterest LinkedIn


© Society of Professional Journalists. All rights reserved. Legal

Society of Professional Journalists
Eugene S. Pulliam National Journalism Center, 3909 N. Meridian St., Indianapolis, IN 46208
317/927-8000 | Fax: 317/920-4789 | Contact SPJ Headquarters | Employment Opportunities | Advertise with SPJ