Killing a category

Time to say goodbye.


When I first became Kunkel director, my predecessor Michael Koretzky introduced me to noteworthy people in the video game media industry. Some were gaming journalists, some nationally known public figures, and one was even a candidate for Congress.

All had one thing in common: a connection to the Kunkels.

So I called them and picked their brains on the last two Kunkel Awards and where they see it going in the next two years. One category in particular came up again and again: Worst Story of the Year. It was particularly disliked, and I agreed. So I’m taking Koretzky’s beloved category and sending it to the grave.

Here’s why. Take a look at how the Kunkel site describes the Worst Story category:

Learning by avoiding. Sometimes, the best way to teach the right thing is by studying the wrong thing. We’re looking for news or feature stories that didn’t just violate SPJ’s Code of Ethics, they laughed while doing it. The bigger the stories and the bigger the ethical lapses, the more likely one of them will “win.”

I’ve said it before, but my focus as the new Kunkel director is to educate video game journos on best practices and the Society of Professional Journalist’s Code of Ethics. While it’s true journos can learn from looking at examples of bad journalism, I don’t need to potentially embarrass an author to do it.

If a piece is so terribly unethical by SPJ code’s standards, then it’s not worth referring to as “journalism,” much less deserving a joke award associated with five other categories meant to be taken seriously.

A better way to learn the trade is to discern where good journalism makes bad mistakes. And that’s what we already do with all of our other categories — show off what the judges consider the best of the best video game journalism while also pointing out its shortcomings.

Just because I’ve taken the power away from Koretzky doesn’t mean he can’t throw in his opinion. So I asked him what he thought about the death of his controversial category, and he had this to say:

We both seek to improve video game journalism. You choose to do it maturely and constructively. I suppose that’s one approach. It’s probably better, but it’s definitely not as much fun.

So I’m killing the Worst Story of the Year category. Up next, we’ll meet it’s replacement and open up nominations. Stay tuned.


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