Younger smarter better

New director, new direction.


Meet Brittany Ferrendi. She’s the new director of the Kunkel Awards.

After two years, I’m turning over the Kunkels to someone half my age, with twice my energy and a billion more hours actually spent playing video games.

(I off-handedly asked her what game she’s playing right now, and I got this long-ass answer…

I’ve been hooked on Mass Effect: Andromeda ever since it came out last month. The series has been a long-time favorite of mine, but when they announced a fourth addition, I was skeptical after seeing a handful of busywork quests in Dragon Age: Inquisition — another game created by the same developers and publishers. I wound up picking ME:A at launch anyway, and I don’t regret a thing. I’m also playing Killing Floor 2 — the game itself is engaging, but it’s the people you play with that truly makes it worthwhile.

…which is a keen reminder why I never engage in small talk.)

When she’s not playing games and actually working for a living, Ferrendi is digital content editor at South Florida Gay News, the largest LGBT publication in the southeast United States. Yet she’s not gay. For this youngest generation of journalists, that shit doesn’t matter – if it’s a cool job, who cares? A big improvement over my generation.

Ferrendi graduated from college only last year, but she was a capable Kunkel judge this year. Some of the most amusing and educational comments were hers. For an awards program that’s only grudgingly gaining acceptance, she gushes, “I was definitely impressed by the response we received to the awards and to the judges’ comments. Our readers are passionate, whether or not they agreed.”

But as contest coordinator, Ferrendi will no longer judge. So what will she do?

  • Consult gaming journalists, readers, and developers to determine how many (and what kind of) categories the Kunkels will offer.
  • Recruit judges and sets deadlines for their wise decisions and nasty comments.
  • Writes up those comments in blog posts and winner remarks that are intended to both teach and encourage quality journalism.
  • Act as spokesperson to anyone who wants to talk or complain about the Kunkels.

Alas, the position is neither paid nor respected. It comes without perks such as free travel, cash bribes, or horny groupies. But Ferrendi still wants the gig, because in 10 years, she envisions this…

I’d love to see the Kunkels advance to its own spot at E3. We’d have more resources available to aspiring video game journalists and be an essential part of the Society of Professional Journalists. Video games are being taken more seriously in mainstream media, with their own timeslots on ESPN — I envision gaming journalism will be just as important in the coming years as sports journalism is today.

I’d love to see that myself, so I’m sticking around to help – by working for Ferrendi. If you want to share your own vision for the Kunkels with her, she’s at KunkelAwards@gmail.com.


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