GlowTrend joins growing list of social networking sites

If you’ve noticed some nudging and elbowing lately in cyberspace, it may be due to the crowded social networking field making room for yet another potential player.

That player is called GlowTrend, and though it looks and feels like Facebook, founder Michael Wellman Jr. promises much more.

“I wanted a social site that would bring everything that’s good in other social media sites into one place and still be able to work with the other places,” Wellman said in a news release Tuesday. “That’s why we let you connect to GlowTrend through the other major social media sites.”

Yes, GlowTrend intends to be all things to all comers, Besides incorporating thumbs-up “likes,” friend suggestions, an instant messenger, company pages, and an interactive event calendar, a la Facebook, GlowTrend also intends to serve as an iTunes-type music storefront, where musicians can upload and sell their own works, a Google Plus-inspired video chat interface, and a Craigslist-kind-of classifieds section that ostensibly would help the site generate income, among other features.

Meanwhile, a mobile app is in development, Wellman says.

The site used to be called “MyFaceZone” until Wellman decided to put more distance between his site’s identity and that of his chief rival. Though the official launch came Tuesday, GlowTrend has been gaining fans since the domain name went live in June.

And despite the official launch, a few kinks remain. Wellman’s own GlowTrend page contained more troubleshooting announcements than social interactions. (The site’s servers nestle near Wichita, Kan.)

“Sorry for the delay everyone for the photo issue,” the Wasilla, Alaska, native wrote regarding a days-long glitch in uploading profile photos. “We are trying to get resolved. You can still import (other) photos.”

GlowTrend’s privacy policy promises little better than other social sites, saying no personal information will be sold, though allowing that member content will be seen as “aggregated demographic information” worth sharing with “business partners, trusted affiliates and advertisers.”

But this is Wellman’s third try at launching a social network, he says. Maybe now he has it all figured out.

David Sheets is a former content editor at the St. Louis Post-Dispatch, a candidate for Region 7 director, and past-president of SPJ’s St. Louis Pro chapter. Reach him by e-mail at dksheets@gmail.com, on Twitter at @DKSheets, on Facebook and LinkedIn.

 

 

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