On Monday evening, SPJ Generation J committee members spoke on Twitter about their use of Pinterest. Pinterest is, as committee member Jennifer Sullivan said, the hottest new social network and delivers great brand techniques for individual journalists and news orgs, although Mike Brannen noted, organizations are late to the game.

If you feel as though you too are “late to the game,” review the chat and check out these five “how-to Pinterest” tips to peak your interest in creating a resume on the site, or even just using it as a way to show a more personal side of your brand.

A pin is something that you like (which is represented by a heart) on a particular board. A pin board is a collection of pins that can be grouped by a user to show exactly what category they believe the items fit into. Some common pin boards are titled: Home, Wedding, Decor, Cooking, Books to Read, etc.

To add a new pin board, upload a pin or add a pin, you simply click the Add+ button on the top right hand corner of the homepage.

To view different sections of Pinterest, you click the “Everything” button under the Pinterest logo and select the category you’d like to view.

When you click a pin, you are taken to that user’s board and then if you click the pin again, you’re taken to the website where it was found.
(more…)